电信数据仓库体系结构的研究

Research on Telecom Data Warehouse Architecture

近年来,随着企业信息化的建设及电信业务的不断发展,电信企业建立了众多的信息系统,以帮助企业进行内外部业务的处理和管理工作.然而,随着信息系统的增加,信息系统产生了海量的业务数据,并且这些各自孤立工作的信息系统存在数据统计口径不一致、数据质量较差、难以共享等缺点.为此提出了基于电信数据仓库的体系结构,从而解决了数据统计口径不一致、数据难以共享等缺点,并探讨了数据仓库系统在电信针对性营销上的应用.

With the construction of enterprise informationization and the development of telecom business,telecom enterprises have established a large number of information systems to manage the internal and external business.However,with the increase of information systems,information systems have produced massive amount data.And the isolated information systems have the disadvantages of statistics standard inconsistencies,poor quality and the difficulty to share data.The paper proposes the architecture of Telecom based on data warehouse and discusses the application of data warehouse in targeted marketing,which overcome the shortcomings of statistics standard inconsistencies,poor quality and the difficulty to share data.