摘要
介绍出版社网站利用Web2.0开展图书宣传互动服务概况,认为Web2.0在出版社宣传互动服务中能实现主动的信息发布及信息互动、利用微博开展读者活动、利用Wiki共建图书信息、利用IM进行信息咨询、为读者提供RSS信息定制推送服务等功能,并对出版社今后进一步利用Web2.0开展图书宣传互动服务提出建议。
The paper introduces situation of publishing house website＇s application of Web2.0 in book publicity interactive service. It considers that Web2.0 can achieve several functions in book publicity interactive service, such as proactive information dissemination and information interaction, carrying out reader activity by microblog, co-buliding book information by Wiki, conducting information consulting service by IM, and providing customized information push service. Finally, it suggests using Web2.0 to further carry out book publicity interactive service in the future.
出处
《情报探索》
2014年第1期112-114,共3页
Information Research
