摘要
作为一种饮品,酒几乎渗透在人类一切活动中,并在其中起着重要作用。它不仅是一种客观物质,且代表一种文化。在中西方文化频繁交流的今天,中西酒文化之间的差异越来越受到重视。文章通过对中西方酒的起源、酒德酒礼和酿酒原料的对比,来探讨中西方酒文化差异,以避免在跨文化交际中陷入尴尬。
As a beverage, the wine is infihrated into almost all human activities and plays an important role. It is not only an objective material, but also a symbol of a kind of culture. In to- day's frequent Chinese and Western cultural communication, the differences of Chinese and Western wine culture have been attached more and more importance. Through a comparison of the origin of wine, the morality and etiquette of wine, and wine-making raw materials between China and West, the dif- ferences between Chinese and Western wine culture are ana- lyzed, in order to avoid embarrassments in cross-cultural com- munication.
出处
《科教文汇》
2014年第1期167-168,共2页
Journal of Science and Education
关键词
酒文化
差异
跨文化交际
wine culture
differences
cross-cultural communi-cation