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舍弗勒:为什么说做出全世界最好的产品,也只做对了一半?

Schael er:Why Making the Best Products for the World Means only half of the Job Rightly Done?
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摘要 在工业设备领域,对类似轴承这样的功能性部件,不少企业的观念是:只要能够生产出全世界最好的产品——技术一流、性能卓越、质量可靠,就足以搞定客户。事实果真如此吗?对这个问题,全球工业轴承及汽车零部件巨头舍弗勒给出的答案是:生产出最好的产品,只完成了一半的工作。 In the equipment manufacturing industry, for functional components like bearings, many companies believe that they can satisfy customers as long as they are able to produce the best products with f irst-class technology, remarkable performance and reliable quality. Is that the real case? To this question, Schaeff ler, the giant in bearings and car components gives us a unique answer: making the best products means only half of the job rightly done. So what is the other half?
作者 卢飞强
出处 《中国机电工业》 2014年第1期56-58,13,共3页 China Machinery & Electric Industry
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