摘要
对明溪县绿色食品产业的发展现状、成效、存在问题、品牌建设及营销策略等方面进行调查研究,并提出相应营销对策。
In this paper, an investigation and research on present developing situation, achievements, existing problems, brand construction, marketing strategy and other aspects of green food industry in Mingxi County was conducted; and the cor- responding marketing countermeasures were put forward.
出处
《福建农业科技》
2013年第12期59-61,共3页
Fujian Agricultural Science and Technology
关键词
绿色食品
发展现状
存在问题
营销对策
Green food
present situation
problems
marketing strategy
