旅游产业利益相关者的博弈分析

The Game Analysis of the Tourism Industry Stakeholders

旅游产业的进一步发展,导致旅游企业利益相关者之间的博弈也逐渐显现,以便更好地实现各自的利益最大化。对政府、景区居民、旅游者这三类利益相关者与旅游企业之间的博弈进行分析,寻求适合各方利益者利益最大化的可持续发展的对策,从而促进旅游产业发展达到一种利益均衡、责权对称的状态。

The further development of the tourism industry, which leads to the game between stakeholders tourism enterprises also gradually revealed, in order to better maximize their own interests, The three types of government, the scenic area residents and tourists analyzes the game between stakeholders and tourism enterprises, seek for the countermeasures of sustainable development, of the many stakeholders＂ interests so as to promote the development of the tourism industry to achieve a state of interests balance, symmetry in liability.