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农民晋升为超市创业家历程研究——以温州超市创业商帮为例 被引量:1

A Study on the Course from Farmers to Supermarket Entrepreneurs——The Case of Wenzhou Supermarket Merchant Gang
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摘要 1998年迄今,温州市永嘉县数万农民在中国各地开了一万多家中小型超市,这是一个地区性农民商帮群体创业现象。研究此商帮发展的阶段,得出永嘉超市商帮的发展历程经过了以下阶段:农村务农→外出弹棉花→包柜台→开小百货店→超市创业经营。 Abstract: Since 1998, more than 10 thousand supermarkets have been opened in China by thousands of farmers from Yongjia County of Wenzhou. This is a group entrepreneurial phenomenon by a regional farmers' merchant gang. The research shows that the development course of Yongjia supermarket merchant gang has undergone the stages of farming in villages, fluffing cotton, renting counters, opening small grocery stores, and managing supermarkets.
出处 《温州大学学报(社会科学版)》 2014年第1期63-66,共4页 Journal of Wenzhou University:Social Science Edition
基金 2012温州人经济调查与研究课题(33240312501001)
关键词 农民 超市创业家 商帮 发展历程 Farmer Supermarket Entrepreneur Merchant Gang Course of development
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