我国特殊保险产品的创新研究被引量：1

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摘要伴随着我国保险市场改革的日益深化和完善,保险产品迅速升级换代,以"中秋赏月险"、"熊孩子险"为代表的特殊险种层出不穷。这些保险产品的设计开发不仅满足了消费者的特殊需求,也为新险种的创新提供了可以借鉴的经验。本文认为特殊险种是重视隐性经济效益和小众需求的风险管理模式,在此基础上界定了特殊险种的三种创新模式,并提出了特殊险种开发设计的助推因素——国外保险市场和电子商务技术。

作者陆丽君

机构地区山西省财政税务专科学校

出处《山西财政税务专科学校学报》 2013年第5期12-15,共4页 Journal of Shanxi Finance & Taxation College

关键词特殊险种创新开发开发理念

分类号 F840.6 [经济管理—保险]

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参考文献1

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