摘要
高校图书馆云服务的应用加快了数字阅读的推广。文章从高校图书馆的电子资源储备、云服务平台构建以及云服务在线虚拟人力资源三方面对高校数字阅读推广进行了分析,并构建了新型云阅读服务模式,并在此基础上提出了多元化的移动数字阅读推广策略,包括塑造移动数字阅读品牌、为读者提供规范化和长期的阅读推荐、实现移动网络互动的个性化知识服务,让读者随时随地获得高质量的阅读资源,推进云服务下移动图书馆的建设等。
With the development of library cloud services, digital reading has been greatly promoted throughout the university libraries. This article analyzes three important factors of digital reading promotion, including e-resources, cloud services platform construction and online e-human resource, builds a new mode of cloud reading and puts forward possible strategies for the promotion of mobile digital reading.
出处
《图书馆学研究》
CSSCI
北大核心
2014年第3期20-23,共4页
Research on Library Science
关键词
图书馆云服务
数字阅读
推广因素
推广策略
library cloud services digital reading factors of promotion promotion strategies