公共图书馆打造读者服务品牌的实践与思考——以江西公共图书馆为例

Practice and Reflection on Building the Reader Service Brand in the Public Library:Taking Public Libraries in Jiangxi Province as Examples

公共图书馆打造读者服务品牌,是提升公民素质的需要,也是促进图书馆发展的需要。以江西公共图书馆为例,阐述了创新读者服务品牌的实践,提出加强公共图书馆读者服务品牌建设的思考。

The construction of the reader service brand in the public library is necessary for improving the quality of citi- zens and promoting the development of the library. Taking public libraries in Jiangxi province as examples, this paper elaborates innovative practices in reader service brand, and proposes some thoughts on strengthening the construction of reader service brand in the public library.