从资源观理论视角看云计算对中小企业竞争优势的影响

How Cloud Computing Affects the Competitive Advantage of SMEs——A Resource-based View

实践证明,企业能够利用信息技术创造持续竞争优势。作为新的信息技术服务模式,云计算在近年来得到了快速发展,并为促进中小企业信息化建设和创造自身竞争优势带来了契机。本文首先应用灰色线性回归组合模型对我国云计算的未来市场规模进行预测,并结合云计算在中小企业中的实践应用来说明云计算是促进中小企业获取持续竞争优势的必然选择。并在此基础上,基于企业资源观理论深层次分析云计算如何影响中小企业竞争优势。

Practice has proved that companies can apply Information Technology to create sustainable competitive advan- tage. As a new IT service model, cloud computing has rapidly developed in recent years and brought a new opportunity for SMEs to enhance their competitive advantage. In order to iUustrate the actual situation drat cloud computing is an inevitable choice for SMEs to enhance and maintain their competitive advantage, this paper applied Gray Linear Regression Combination Model to make a quantitative analysis on the development trend of cloud computing, and at last, combines with resource- based view to make a deeper analysis on the question about how could cloud computing promote the competitive advantage of the SMEs.