摘要
在建设"美丽中国"国家形象的进程中,从国际旅游角度推广黄梅戏是促进皖地乃至我国戏剧文化"走出去"的重要举措。由平行文本模式对比得出,伦敦音乐剧外宣文本的特点是经济化、商业化、广告化,黄梅戏的宣传文本则是文化型、知识型、科普型。由此映射出旅游翻译中黄梅戏外宣文本的不足之处,并提出了相应的改进建议。
In the process of constructing ＂Beautiful China＂, making Huangmei Opera more popular in in-ternational tourism is of great importance to implement the ＂go global＂ strategy in drama culture of Anhui even China. After comparing the two parallel text models, it can be concluded that the publicity text of musicals in London is economic, commercial and more like advertisement, while that of Huangmei Opera is cultural, knowledgeable, and more like an item from encyclopedia. The disadvantages of C-E translation of Huangmei Opera＇s publicity text in tourism translation are explored based on parallel text model, and recommendations for improvement are put forward as well.
出处
《蚌埠学院学报》
2014年第1期125-129,共5页
Journal of Bengbu University
关键词
黄梅戏
平行文本
旅游翻译
美丽中国
Huangmei Opera
parallel text
tourism translation
Beautiful China
