基于多层网络的内生型集群核心企业竞争优势演化研究

Competitive Advantage Evolution of Core Enterprise in Self-grow Cluster Based on Multi-level Networks

基于"多层网络"视角,运用扩展式案例研究方法对浙江省缝纫设备产业集群的三家核心企业(飞跃、宝石、中捷)在成长过程中各阶段竞争优势的影响因素及演化过程进行了深入剖析.研究发现,核心企业会有目的地构建自己的主导网络和辅助网络,上述网络将影响企业的主导优势及支撑优势.同时,内生型集群核心企业的主导优势经历了由"成本优势"转变为"技术优势"和"品牌优势",最后逐步形成核心竞争力的演化过程.本研究对我国集群企业的转型升级具有较大的启示作用.

Based on the multi-level network perspective, it used the extended multi-case study method to study the core enterprises＇ （Feiyue, Baoshi and Zhongjie） competitive advantage of Zhejiang sewing equipment industry in various stages, especially the factors affecting the formation and evolution of the competitive advantage. The study finds that the core enterprise will construct the leading network and the subsidiary network, which help to form their dominant and supporting advantages. Besides, the core enterprise＇s dominant advantage in the self-grow cluster experiences an evolu- tion of ＂cost advantage＂ to ＂technical superiority＂, and finally into ＂brand advantage＂.