报业视角的媒介规制演进

The Revolution of Media Regulation from the Perspect of Newspaper Industry

报业跨地区发展过程充满变数,这与媒介规制变迁关联甚密。媒介规制变迁是强制性变革和诱因性变革相互渗透的过程;国家和报媒的需求是动因。处理好国家和市场的关系,推动报业转型,鼓励优势报媒跨地区发展,但不会全面放开报业跨地区经营将最有可能成为报业管理制度变迁的路径选择。

The cross-regional development of newspaper industry is changeable, which is closely related to the change of media regulation. The change of the media regulation is the process, in which mandatory change and incentive change are interpenetrating, and the requirement of the country and newspaper are the motivation of the change. The most likely future path for the management system change of newspaper industry is dealing well with the relationship between the country and the market, promoting the transformation of newspaper industry and encouraging the cross-regional development of the competitive newspaper and media, but the restrictions on the cross-regional development of newspaper won＇t be taken off entirely.