摘要
围绕"低碳消费"对在校大学生进行调查,分析影响其低碳消费行为的内部和外部因素,以期为低碳消费的行为干预寻找一定的依据。结果表明,大学生消费群体对"低碳消费"的认知度中等,低碳消费行为的关注领域与低碳消费行为态度有关,低碳环保效果信任度与低碳消费行为态度显著相关,低碳消费行为的建立受个人低碳消费意识、低碳消费文化与观念、相关政策及低碳消费品的开发生产等因素影响。
This paper, based on a survey on undergraduates＇ low-carbon consumption, analyzes their external and internal factors aiming at finding references to intervene their low-carbon consumption behaviors. This results show a moderate awareness among undergraduates of low-carbon consumption. Their attention on low-carbon consumption behaviors is related to their attitudes, and their low-carbon effect confidence is highly related to their attitudes, which are subject to personal low-carbon consumption awareness, culture and ideas, policies and low-carbon products.
出处
《资源与产业》
2014年第1期104-109,共6页
Resources & Industries
关键词
低碳消费
大学生
逻辑回归分析
low-carbon consumption
undergraduate
logistic regression analysis
