当前社会捐赠昆曲活动情形的调查与分析

Investigation and Analysis of the Situation of Contemporary Social Donation to Kunqu

作为"百戏之祖"以及联合国教科文组织首批确认的"非遗"项目,昆曲持续性的发展不仅需要在延续和变革之间寻求美学平衡,且更需要在自身营业性收入之外构建包括政府拨款、公益捐赠和商业赞助在内的多元化的经费保障机制。为此,我们开展了本次社会捐赠昆曲活动情形的问卷调查,试图通过调查初步了解江苏民众对捐赠昆曲的基本状况及其背后的缘由、意愿,以此为艺术机构争取社会捐赠提供理论依据与决策参照。

As the mother of hundreds of dramas and the intangible cultural heritage first confirmed by UNESCO, Kun- qu not only should seek aesthetic balance between tradition and reform, but also needs to be supported by government grant, charitable donations, and commercial sponsorship. For this, we launch this questionnaire survey so as to pre- liminarily know the basic situation of donation to Kunqu in Jiangsu province and its cause and wish.