百期奠基 十年筑梦——《管理学报》十年回顾

Foundation and Dream:A Review of Development of Chinese Journal of Management during Last Ten Years

从回顾《管理学报》十年的差异化历程中探寻编辑出版工作的规律,即期刊作为"商品",编辑出版工作应遵循"创造顾客价值",并"与顾客一起创造价值"的经营理念;期刊作为特殊商品,编辑出版工作应以社会效益为唯一追求,对于学术期刊,应以推动学科发展为使命。

This paper explores the pattern of editing and publication from the unique development of the Chinese Journal of Management. It argues that taking the journal as the general commodity, the editorial work should follow the idea of ＂creating the value of customers＇and ＂creating the value with customers together＂;while taking it as the special commodity, the editorial work should pursuit the social benefits and takes promoting discipline development as its mission.