8Mihalis Kavaratzis. Place branding: A review of trends and conceptual models[J]. The Marketing Review, 2005,5: 329-342.
9Simon Anholt. Editor's foreword to the first issue[J]. Place Branding, 2004,1 (1) :4-11.
10Takafumi Ikuta,Kou Yukawa, and Hiroshi Hamasaki. Regional branding measures in Japan: Efforts in 12 major prefectural and city govemments[J]. Place Branding and Public Diplomacy, 2007,3 (2) : 131 - 143.