摘要
以四川省入境旅游市场为研究对象,对1996—2010年四川省入境旅游市场的发展态势和市场结构进行分析,指出四川省旅游业发展应积极开拓入境旅游市场,形成多元化市场格局;优化旅游消费结构,提高餐饮、住宿和娱乐的消费水平;改善四川省目前的旅游产品结构,应对国际旅游需求市场的新趋势;加强区域旅游合作;规划旅游线路,扩大旅游支线的旅游吸引力,延长停留时间等。
This paper studied the Sichuan Provincal inbound tourist market and it was designed to study the features of Sichuan rebound tourist market by spatial--temporal analysis. On the basis of analyzing Sichuan inbound tourism markets from 1996 to 2010, it concluded the annual change of inbound tourism market, the distribution of tourists, the situation of tourism consumption and the external competition. Many measures were put forward to promote the progress in Sichuan inbound tourism such as extending tourist market, optimizing tourist consuming structure, improving tourist product structure, enhancing corporation with neighbor areas, and planning proper tourism routes etc.
出处
《资源开发与市场》
CAS
CSSCI
2014年第3期350-352,共3页
Resource Development & Market
基金
国家自然科学基金项目(编号:41271158)
青海省级重点实验室建设项目(编号:2012-Z-Y14)
青海省自然基金项目(编号:2012-Z-705)
关键词
入境旅游
市场分析
对策
四川
inbound tourism
market analysis
strategy
Sichuan
