摘要
China continues to top the AT Kearney Retail Apparel Index,which shows the top 10 emerging countries viable for the retail sector.Strong growths in population and in income make it an increasingly attractive market for western brands looking to expand.Yet reaching the Chinese consumer poses unique challenges.
China continues to top the AT Kearney Retail Apparel Index, which shows the top 10 emerging countries viable for the retail sector. Strong growths in population and in income make it an increasingly attractive market for western brands looking to expand. Yet reaching the Chinese consumer poses unique challenges.
