摘要
通过对互联网20年历史进行回顾得出,技术与受众是影响媒体行业的新兴力量,分析受众接收信息的特点,对未来媒介组织和新闻生产模式的发展方向进行预测,我国目前尚未形成理性的网络舆论,网络舆论是事件主导而非话题主导。
Through the 20 years history of the lnternet reviewed, it is concluded that the technology and audiences is the emerging forces affecting the media industry. The characteristics of the audience receiving information were analyzed. The development direction of media organizations and news production models were predicted. The rational network public opinion has not been yet formed. The network public opinion is the events leading rather than topic dominated.
出处
《互联网天地》
2014年第2期11-12,共2页
China Internet
关键词
新闻生产模式
受众
媒体行业
媒介组织
网络舆论
news production model, audience, media industry, media organization, network public opinion