以色列公共外交发展与国家形象塑造及其启示

The Development of Israel's Public Diplomacy and the Shaping of the National Image and its Enlightenment

以色列的公共外交,自20世纪70年代以来逐渐成型,形成了政府外交部门主导、多部门配合参与、利用自身优势提升国家整体形象的完整体系。文章尝试从软实力视角对以色列公共外交典型案例进行分析,并通过探究其公共外交策略得失对国家形象的影响,得出对中国国家形象塑造具有借鉴意义的一些结论。

Israel’s public diplomacy, which gradually evolved since the 1970s, has formed an integrated system, which governmental foreign affairs departments play the leading role , and multiple departments cooperates to enhance the overall image of the nation. This article attempts to conduct a review on the development of the Israel’s public diplomacy from the perspective of soft power. By analyzing the changes of national image on the gains and losses of Israel’s public diplomatic strategy, this article tries to draw some useful conclusions to shed some light on the shaping of China ’s national image.