我国大型门户网站体育信息传播的资源建设

Sports Information Communication Resource Construction of Chinese Large Portal Websites

对我国大型门户网站体育信息传播的资源建设进行了研究,结果表明,我国大型门户网站体育信息传播资源内容分为六类,包括知识类体育信息、技能类体育信息、新闻类体育信息、产品类体育信息、体育娱乐类信息、其他类体育信息。信息传播资源的表现形式共分三类,包括新闻资讯以及微博等图文混排形式、博客以及微博等自媒体形式、视频等富媒体形式。在当前的门户网站中,主要分为两种范围的资源建设方式,其一是合作、转载以及资源共建共享的外部信息来源方式;其二是门户自身的资源收集和原创类的内部资源整合方式。

There were six kinds of sports information communication resources of Chinese large portal websites, which included knowledge focused sports information, skill related sports information, journalistic sports information, product-- related sports information, recreational sports information and other kinds of sports information. The information was sent through embedded images in news and Weibo, microblogs, Weibo and videos. The construction of the websites were externally made through cooperation, re--posting and resource sharing as well as resource collection and creative writings of the websites themselves.