从符号学角度看党史文化的形成——基于中国共产党不同历史时期重要口号的比较分析

A View of the Shaping of the Party's History Culture in Terms of Semiology——A Comparative Analysis of the Communist Party of China's Important Slogans in Different Times of History

标语口号是一种以独特文字体裁构成的文化符号。当其携带着一定的政治文化意义被广为传播后,符号的受众会产生相应的政治文化行为。标语口号不仅是一定时期文化的凝结和表现,也富有较强的社会动员功能。中国共产党在不同历史时期提出的大量标语口号,不仅有效地推动了政党组织的构建及政权的发展,也成功动员了社会不同群体、实现了社会阶层整合与社会变革。这些文化符号的产生和演变,一定程度上反映了中国共产党党史文化的形成和发展机制。

The slogan is a cultural symbol of distinctive speech style. When the symbol spreads extensively with some political culture meaning, the audience receiving the symbol will take some corresponding political cul- tural action. Therefore the slogan is not merely the accumulation and representation of culture in a particular time of history, but has very strong function of social mobilization. The Communist Party of China raised large numbers of slogan in different phases of history, which helped both to effectively promote construction of the Party＇ s organiza- tions and development of political power, and to successfully mobilize different social groups to realize the integra- tion of social classes and social transformation. The rise and evolution of these cultural symbols mirror to a certain degree the shaping and development of the Party＇ s historical culture.