马克思主义大众化的多重分析与思考

A Multiple Analysis the Popularization of Marxism

马克思主义具有大众化的功能,具体体现在马克思主义的出发点、内容和实现途径三个方面。马克思主义在近现代中国的传播开启了马克思主义中国化的进程。然而,目前马克思主义的传播在传播者、受众、内容、媒介、反馈等环节出现了一些问题,影响了马克思主义的大众化。传播学理论和历史经验告诉我们,马克思主义大众化必须在党的领导下进行,马克思主义传播应注重内容和形式的统一与创新,必须开展多样性、有针对性的宣传教育,切忌搞"一刀切"。

The popularization of Marxism manifests itself in such three aspects as the starting point, contents and approaches to Marxism. The popularization of Marxism in early modern and modern China opened a new chapter for the Sinicization of Marxism. However, problems arise in aspects such as prophets, audience, contents, media, and feedback,which is jeopardizing its popularization. As can be learned from communication theories and historical experience, the popularization must be led by the CPC and lay emphasis on the combination of the content and form, various and individualized propaganda approaches, and avoid by all means cutting it even at one stroke.