宜昌茶品牌建设现状及其提升对策建议

Countermeasure and Proposal of Present Situation and Promotion of Yichang Tea Brand Construction

近些年,随着茶叶产业发展的转型升级,宜昌市茶叶品牌建设取得了突出成就。该研究在广泛调研的基础上,全面分析研究了茶叶品牌建设的成就,并就进一步推动茶叶品牌建设提出了对策建议。

With the upgrading and transformation of tea industry, Yichang tea brand building has made outstanding achievements. On the basis of extensive investigation and comprehensive analysis on the tea brand building achievements, some suggestions on how to further promote tea brand building were put forward.