期刊文献+

电子服务对电子零售商和消费者的价值

下载PDF
导出
摘要 电子服务质量是电子服务能够有效低和有效率地的履行相关顾客需求的层度。文章主要讨论电子服务对于电子零售商与消费者的价值体现以及策略。
作者 花飞飞
出处 《商场现代化》 2014年第3期55-55,共1页
  • 相关文献

参考文献2

二级参考文献14

  • 1Ajzen I.The theory of planned behavior[].Or-ganizational Behavior and Human Decision Process-es.1991
  • 2Lee M.K.O,Turban E.A trust model for consumer internet shopping[].International Journal of Electronic Commerce.2001
  • 3Kimery K.M,McCord M.Third-party assur-ances:mapping the road to trust in e-retailing[].Jour-nal of Information Technology Theory and Applica-tion.2002
  • 4Taylor,S,Todd,P.Decomposition and-crossover effects in the theory of planned behavior:A study of consumer adoption intentions[].InternationalJournal of Research in Marketing.1995
  • 5Green C.W.Normative influence on the ac-ceptance of information technology measurement and effects[].SmallGroupResearch.1998
  • 6Choi J,Geistfeld L V.A cross-cultural inves-tigation of consumer e-shopping adoption[].Journal of Economic Psychology.2004
  • 7Cheung C,Lee M.Trust in Internet Shop-ping:Instrument Development and Validation through Classical and Modern Approaches,"[].Journal of Global Information Management.2001
  • 8Whisman M A,&McClelland G H.Design-ing,testing,and interpreting interactions and modera-tor effects in family research[].Journal of Family Psy-chology.2005
  • 9Zellner,Wendy.Wooing the Newbies[].Busi-ness Week.2000
  • 10黄维梁.消费者购前信息搜寻与企业营销对策[J].北京商学院学报,1998(6):57-59. 被引量:3

共引文献21

相关作者

内容加载中请稍等...

相关机构

内容加载中请稍等...

相关主题

内容加载中请稍等...

浏览历史

内容加载中请稍等...
;
使用帮助 返回顶部