企业理论发展与现代企业理念

On the Development of Enterprise Theory and the ldealism of Modern Enterprise

入世在即 ,我国企业要接受经济全球化与企业国际化的严峻挑战 ,就必须增强企业“形象”塑造意识 ,创建具有国际水准的企业理念 ,这是企业在国际竞争中生存与发展的关键环节。

China will get into WTO immediately,the enterprise of our country will accept the serious challenge of economy globeization and internationalization of state-owned enterprise,for this reason,we must enforce our ideology of moulding“images”of enterprise,found the enterprise idealism which has international level ,by so doing may be the key links for existence and development of enterprise in the international competition.