基于熵权AHP分析法古城类景区社区参与效度研究——以平遥古城为例

Evaluation on Community Participation Validity in Tourism Development of Ancient City by Entropy and AHP —— A Case Study of PINGYAO

古城类旅游景区作为一类特殊社区,其居住社区与旅游景区空间相互叠加,肩负着满足当地居民的生活需求与旅游发展的双重功能,既是旅游开发的重点区域,又是旅游发展保护的重点地区。社区参与是古城类景区旅游可持续发展的前提与保障。从社区参与基本理论出发,以平遥古城为例,运用层次分析法(AHP)与熵权模糊综合法评价平遥古城旅游发展中社区参与效度,并根据评价结果提出提升平遥古城旅游发展中社区参与效度的有效措施,为国内古城类旅游社区参与的发展提供可借鉴蓝本。

The tourist scenic region of ancienteity is a kind of special community, in which the residential community and the traveling scenic space overlap, shouldering the dual function of meeting the living needs of local residents and developing the tourism. the key area of both tourism ex ploitation andtourism development protection. Community participation is the premise and guarantee for the sustainable development of the ancient city scenic regional tourism. This paper embarks from the basic theory of community participation, picking PINGYAO ancient city as an example, u ses analytic hierarchy process （AHP） and fuzzy synthesis method of entropy to evaluate the community participation validity of PINGYAO ancient city in its tourism development. According to the evaluation results, effective measures are proposed to improve the community participation validity of PINGYAO ancient city inits tourism development,by which further development of tourism in PINGYAO ancient city is promoted.