媒介素养教育——高校思想政治教育的新领域

Media Literacy Education:A New Field of University Ideological and Political Education

媒介素养作为传播领域一个新兴的词汇,对于大学生而言较为陌生,他们对于媒介素养教育的认识尚有欠缺,这就会造成他们在情感、心理和交往等方面有较大的困难。如何在新形势下引导大学生树立正确的媒介观念,有效地利用媒介,对于高校的思想政治教育工作来说是一个很重要的研究课题。在这方面不仅仅需要理论上的教育,还需要进行实践,通过不断探索进而得出经验。本研究就从这个角度为大学生提高媒介素养的问题进行探究,力求得到有效的解决途径。

Media literacy, as a new emerging phrase in the com-munication field, is relatively unfamiliar to university students, and they still lack the knowledge of media literacy education, leading to big difficulties in their emotions, psychologies and communications. How to guide university students to establish correct ideas on media in the new situation and how to effectively utilize media is an important research topic for university ideo-logical and political education. With regard to this aspect, we need not only theoretical education but also practice, so as to conclude experience through continuous explorations. This paper researches the improvement of university students＆#39; media literacy from the very perspective, attempting to get effective solutions.