摘要
20世纪10至30年代的上海月份牌广告画成为最具影响力的商业美术形式,是当时商业美术的典范。文章对色彩与形的关系进行探究,发现郑曼陀与杭稚英月份牌广告画色彩的异同。
In the 1910s to the1930s, Shanghai calendar posters became one of the most influential commercial art form, is the model of commercial art. This paper explores the relationship between color and shape to the similarities and differences, found Zheng Mantuo and Hang Zhiying calendar advertisement paintings color.
关键词
月份牌广告画
色彩
郑曼陀
杭稚英
calendar posters, color, Zheng Mantuo, Hang Zhiying