对顾客满意营销观念的质疑

Query on the Sail Idea——to Customers' Satisfaction

文章指出顾客满意 ,未必对顾客长远利益有益 ,还有可能损害其他公众的利益 ,更为遗憾的是也未必能保证公司的长期生存 ,同时可能恶化环境。因此 ,文章认为 ,必须树立新的营销观念 ,作者称之为“

The author out that serving the demands of customers is not good to their long-termed interests and sometimes it will properbablyhurt the public interests. Unable to guarantee the company's existence for a long time, it will properbably worsen the environment. Therefore, the author puts forward a new continous sell idea(named by the author).\;