佳木斯快乐舞步健身操热的“宁波现象”及其启示

Ningbo Phenomenon of the Kiamusze Happy Feet Bodybuilding Exercise Fever and Its Revelation

采用问卷调查与访谈法,对佳木斯快乐舞步健身操热原因进行探索,研究认为,佳木斯快乐舞步健身操热的原因归结于大众身心健康需求、社会组织管理创新及健身操动作创编独特。然而,健身操热背后还与政府推动、社会各界联动密切相关。

By means of questionnaire and interviewing, this paper explores the cause of the Kiamusze Bodybulldmg Lx ereise fever. It concludes that this is due to the public need to physical and psychological health, the management inno- vation of social organization and the unique style of the exercise. Moreover,it is closely related to government promo tion and the linkage of all sectors of society.