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校园网络文化对创建高职院校品牌的作用探析

The role of campus network culture in higher vocational colleges to create brand analysis
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摘要 当前阶段,我国很多高职院校的校园网络文化开展的非常顺利,可是依旧存在一些问题,这对于创建高职院校品牌的作用有很大的制约性,所以,怎样完善校园网络文化的建设和管理成为了一个重大的探讨话题。文章通过深入探析校园网络文化对创建高职院校品牌的作用进行探讨,认为透过相关的措施,校园网络文化一定可以很好的创建高职院校的品牌作用。 The current stage, many of the higher vocational college campus network culture in our country is very well, but some problems still exist, the role of the higher vocational colleges to create brand has a lot of conditionality, therefore, how to improve the construction and management of campus network culture has become a major topic is discussed in this paper. In this paper, through the in-depth analysis of campus network culture on the role of the brand of higher vocational colleges were discussed, think through the related measures, the campus network culture can higher vocational colleges is good enough to create brand effect.
作者 刘捷
出处 《电子测试》 2014年第4期60-61,共2页 Electronic Test
关键词 校园网络文化 创建 高职院校 品牌 作用 the campus network culture Create Higher vocational colleges Brand role
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