中国食品会展业的发展现状及其在食品品牌打造中的作用

The development and function of China food exhibition industry in building food brand

本文就作为会展业的一个分支,中国食品博览会或中国食品博览会暨交易会(以下简称"食品会展业")发展现状、科学策划与实施、发展对策分析以及在食品品牌打造中的作用等进行了综述,提出了我国食品会展业发展的新思路、新对策等可行性建议。

This paper reviewed the recent development situation ,planning and implementation of science,the future development countermeasure,the function in building food brand of China food exhibition industry as one of branch of the exhibition industry of China. It was provided that reasonable development suggestions ofnew ideas, new strategies for China food exhibition.