摘要
当前学术期刊改企转制逐渐走向深入,学术期刊走市场化之路是大势所趋,也是市场经济发展的必然结果。分析了目前国内医学期刊市场化运营现状,在全面梳理剖析《亚太传统医药》市场经营现状的基础上,找出其在市场化经营方面临的苦难和机遇,最后提出了基于市场配置医学信息情报资源的医学期刊经营的初步构想:依托主办单位——中药现代化科技产业(湖北)基地信息中心,开展中医药科技情报服务,使期刊资源与主办单位的中医药科技信息资源共享、提升、拓展,形成期刊与"中药现代化科技产业(湖北)基地信息中心"共荣发展,经济效益与社会效益双丰收的局面。
the current academic journals gradually transformed into enterprises, academic periodical market road is represent the general trend, the market economy is the inevitable result of the development of. Analysis of the current market of domestic medical journals operation situation analysis ', in comprehensively situation of market of Asia Pacific traditional medicine' on, find the difficulties and opportunities of the business aspects of the market, and finally puts forward the market in the allocation of information resources based on the preliminary conception of periodical camp innovation mode: organizers: relying on science and technology industry is the modernization of traditional Chinese medicine(Hubei) base information center, Chinese medicine information service, the traditional Chinese medicine science and technology information resources of periodicals resource with the organisers of the sharing, enhance, expand, achieve the journals and Chinese modern science and technology industry(Hubei) base information center development and common prosperity, economic and social benefits of double harvest.
出处
《科技创业月刊》
2014年第5期141-143,共3页
Journal of Entrepreneurship in Science & Technology
关键词
医学期刊
市场化经营
信息情报
资源
亚太传统医药
Medical Journals
Marketing Management
Information
Resources
Asia Pacific Traditional Medicine