摘要
电影《小时代》携导演郭敬明和小说原作巨大的影响力在2013年夏天形成了蔚为大观的社会现象。笔者认为,这一现象与电影的艺术性无关,主要是传播学的课题。本文以"电影小时代"官方微博及郭敬明、杨幂等人的新浪微博为观察对象,梳理了自电影立项以来,郭敬明及电影剧组通过微博对电影议题的设置,探求影片票房成功和形成现象的原因。并试图总结一些粗浅的传播学规律。
The movie Tiny Times made a stir in 2013 summer as a great social phenomenon, together with the director GUO Jing - ming and the novel. The author argues this phenomenon is not related to its artistry, but a subject of com- munication. The paper explores why Tiny Times got a box -office success and emerged as a hot topic for social consen- sus by investigating its official micro - blog, and those of GUO Jing - ruing and YANG Mi on Sina website to review the promotional arrangements related to the film by GUO Jing - ruing and the film crew and thus to summarize several laws of communication studies.
出处
《贵州大学学报（艺术版）》
2014年第1期47-55,共9页
Journal of Guizhou University Art Edition
关键词
《小时代》
传播学
Tiny Times
communication studies
