和平时期网络舆论战的特点及对策刍议

The Characteristics and Offensive-defensive Countermeasures of the Network Consensus Warfare in Peacetime

作为一种软杀伤性的政治攻心战,网络舆论战已成为信息化条件下体系作战的一种重要作战样式。和平时期网络舆论战具有其鲜明的特点,即舆论传播的隐秘性和受众的广泛性,信息传递的迅速性和受众的自组织性,信息的海量性和受众注意的易转移性。对此,应积极利用互联网争夺意识形态领域的主导权,积极参与网上讨论并注意引导网络舆论风向,加强网络舆论战技术装备和人才队伍建设,为打赢信息化条件下的网络舆论战打下良好基础。

As a kind of political psychological warfare with soft killing power, the network consensus warfare has become an important battle style of system warfighting based on information systems. Peacetime network consensus warfare has its distinctive features, namely covert public opinion transmission and broad audience, fast information dissemination and self-organizing audience, massive amounts of information and easily distracted audience. To lay a good foundation for the network consensus warfare, we should actively use the Internet to compete for dominance in the field of ideology, and actively participate in online discussions and pay attention to guide the network public opinion, as well as to strengthen technology equipment and qualified personnel of network consensus warfare.