“野蛮人”为何盯上金地?

"Savages" Why Gemdale?

上市的房企数百家,＂野蛮人＂为何偏偏盯上金地？本杂志8名记者、近10天、19座城市、30多个项目、12000多公里,试图通过＂大规模＂的调查找到答案。如果单纯从金地集团2013年整体表现来看,其所表现出来的发展势头依然可圈可点。金地发布的公告显示,2013年金地累计实现签约面积359.8万平方米,销售金额由前11月的390亿元升至450亿元,销售金额较2012年的341亿元增加109亿元,同比增长31.7%。这是自2007年后金地最大幅度的一次业绩增长。

Meanwhile, Gold Master has also discovered that Gemdale is very influential in tier-two cities, while it is losing its glory in tier-one cities, and in south China it is even far less known than Vanke, Poly, Evergrande and Country Garden. Gemdal is not even in the top-15 list in Guanzhou market. Some local developers are more influential than Gemdate is.