中式混合型卷烟发展状况调查分析

Investigation into the development situation of Chinese-style blended type cigarette

回顾了我国混合型卷烟发展的曲折历程;分析了近年来中式混合型卷烟所呈现的销量下滑、结构偏低、状态走弱的发展现状以及当前面临的消费需求不旺、行业政策不利和工商企业生产经营动力不足等方面的困难和问题;提出了应从保障烟草行业持续健康发展的战略高度来充分重视中式混合型卷烟发展的意见,并从政策支持、原料保障、产品研发、市场营销等方面提出了建议。

Such problems as sales decline, poor consumption structure, weak demamd, unfavorable policies and lack of motivation in manufacturing and business operation were investigated and analyzed based on development course of Chinese-style blended cigarette. In response to such problems, great importance should be attached to growth and development of Chinese-style blended cigarette by formulating integrated measures in policy support, raw material supply, marketing and research and development.