福州超市消费者调查研究

A Survey on Supermarket Consumers of Fuzhou City

通过对福州市民在超市消费方面的基本情况和态度的调查 ,了解消费者对超市消费的倾向性及超市的评价 。

Through the research on the situation about Fuzhou supermarkets and the attitude about Fuzhou customers,the author addresses on the orientation and opinions about the supermarket,finds the problems of current supermarkets and gives suggestions for development.