大数据环境下管理科学领域相关问题探讨

A Discussion on Management Science Issues under the Big Data Environment

近年来,"大数据"作为热门话题,在学术研究领域及日常媒体环境中均受到广泛关注。本文简述了大数据环境下的管理模式在公共管理、工商管理和管理工程这三个方面的体现,并列举了目前我国在电子商务、智慧农业、金融业、环境治理、文化产业、传统医学领域已经有较好发展的大数据应用案例。最后针对大数据环境下的管理创新所面临的问题,提出了一些发展的思路和思考,分析了基于大数据的管理模式创新发展趋势。

Abstract： In recent years, Big Data is becoming a hot spot, which has caused of great concerns in the field of researching and public media. This paper briefly introduces the management patterns in public management, business management and management engineering under the big data environment. Moreover, some related big data applications, which have had good development in China, are listed in the field of e-commerce, intelligent agriculture, financial industry, environmental management, cultural industry and Chinese traditional medicine. Finally, aimed at the problems facing the innovation of management pattern under the big data environment, some development mentalities and related thoughts are raised. The developing trend of innovation of management pattern based on big data has also been pointed out. Keywords： Big data environment; Innovation of management pattern; Big data application