西部少数民族地区知识信息传播影响因素研究——基于甘南合作和临夏市区的调研分析

Study on the Factors Affecting Knowledge and Information Dissemination in Gansu Minority Areas ——Analysis based on investigation of Hezuo city and Linxia city

知识信息传播效率及效果与传播媒介、传播对象和受众的文化素质等关系密切;具体就某一地区而言,与地方政府的引导、宣传以及基础设施建设水平等不可分。以甘南藏族自治州合作市及周边地区与临夏回族自治州临夏市区为代表,以不同收入、不同职业、不同年龄的人群为调研对象,实地调研了影响甘肃少数民族地区知识信息传播的因素,统计分析了当地知识信息传播现状及存在的问题,有针对性地提出了若干建议。

The efficiency and effect on knowledge and information dissemination are closely related with the media, audience and the audience＇s cultural quality and so on; in a particular region, they are also influenced by local government＇s guidance, propaganda and the infrastructure construction level etc. The authors chose Hezuo city of Tibetan Autonomous Prefecture of Ganan and the surrounding area, and Linxia city of Hui Autonomous Prefecture of Linxia as the research area, and take groups with different income, occupation and age as the research objects. Field investigation was made about the factors affecting knowledge and information dissemination in Gansu minority areas, The authors analyze the present situation of knowledge and information transmission in the local and the existing problems by the statistical method, and put forward some rational suggestions.