摘要
近几年我国奢侈品消费快速增长,消费主体趋向年轻化,以男性为主,消费方式倾向于境外消费,消费热情主要投向国际大品牌。我国奢侈品消费的发展对本国经济增长有一定的正效应,当然,消极影响也存在,如何解决这些问题,是人们关注的焦点。
In the recent years,the consumption of luxury goods in China experiences rapid growth.The main part of the consumers are males who are enthusiastic toward international bands.The development of Chi- na's luxury consumption has some positive effects on our economic growth. But there also have negative impacts. How to solve these problems is the focus point which the people really care about.
出处
《广义虚拟经济研究》
2014年第2期5-12,共8页
Research on the Generalized Virtual Economy
基金
广义虚拟经济研究专项资助项目[项目编号:GX2012-1027(M)]
关键词
奢侈品
理性消费
知识产权
广义虚拟经济
luxury goods, rational consumption, intellectual property, generalized virtual economy