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以虚拟价值为核心的典型商业模式研究 被引量:3

Research on Typical Business Models Centering on Fictitious Value
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摘要 当前大量的商业模式创新是以虚拟价值为核心的,较为典型的模式包括:跨界虚拟价值定位、流程标准化、交叉补贴、虚拟价值寻租、商业模式资本化等。以虚拟价值为核心的商业模式创新过程反映出虚拟价值定位与实现的一些特有规律:关注消费者的新生活诉求、人气规则、信息态规律等。 Most of business models are based on fictitious value currently. The typical models include: cross border; standardizing; cross subsidizing; rent-seeking; capitalization. The innovation based on fictitious value inclined some special regular patterns: centering on new appeal of life; popularity; information, etc.
作者 尹国平
出处 《广义虚拟经济研究》 2014年第2期13-19,共7页 Research on the Generalized Virtual Economy
基金 广义虚拟经济研究专项资助项目[项目编号:GX2013-1003(Y)]
关键词 虚拟价值 商业模式 跨界 信息态 fictitious value, business model, cross border, information
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