摘要
民生新闻是关注群众生计、关心市民生活的新闻,以"民生、民情、民意"为主要关注点,以大丰电视台《卯酉时空》栏目为例,从节目名称、宣传用语、节目定位、目标、特色、设置和后期包装、传播策略等方面,介绍县市台民生新闻栏目贴近百姓、更接地气的创制方式和创新思路。
The people livelihood news is to focus on people livelihood news , concerned citizens life .“The peo-ple livelihood , the community and public opinion” as the main focus , with a civilian perspective and JiWen narrative attention and show the life of the common people , survival , life and livelihood of a form of TV news show.Based on Dafeng television “frame unitary space-time” as an example, from the program name, adver-tising diction, positioning, target, characteristics, set up and packing, communication strategy, etc., this pa-per introduces the county people livelihood news column close to the people , more ground to create methods and innovative ideas .
出处
《中国有线电视》
2014年第6期755-757,共3页
China Digital Cable TV
关键词
栏目创作
民生新闻
方案
column creation
the livelihood of the people news
scheme