微信在开拓新闻线索上的独特优势

On the Distictive Advantage of WeChat for Extensive News Sources

作为自媒体下的产物,微信是一个信息交换集成平台,较之传统的新闻线索获取途径,具有独特的优势。微信突破了时空限制,拓宽了新闻线索,使新闻源更丰富、更立体,也使新闻报道更有深度。利用好这一优势,新闻工作者就要加强微信技术的学习,从纷繁复杂的信息中去粗取精;建立广泛的用户圈子,加强与用户的互动;注重核实,记者要尽可能第一时间赶赴现场,保证新闻的真实性,从而＂驾驭＂好微信,使新闻报道更快、更好、更有深度。

As a platform for information exchange generated by the media, WeChat has its distinctive advantage over the other traditional approaches in terms of access to news sources. It has a wider range of news sources and goes beyond the limits of time and space, which makes the news sources varied and multi-perspective and the news report profound and thought-provoking. So journalists should take advantage of WeChat and learn more about its technology. For example, they are expected to learn how to discover the useful and heated news from a multitude of complicated news sources and know how to build up a wide circle of users. Then they have to strengthen the interaction with them and try to form the habit of checking the news obtained from WeChat. In addition, for the authenticity of the news, journalists should arrive at the spot as quickly as possible. In a way, journalists are supposed to make good use of WeChat, thus making the news report more timely and more impressive.