中国林业企业开展森林经营认证的动力与经济效益分析

Analysis on the Drivers and Cost-efficiency of Forest Management Certification in China

林业企业开展森林认证的动力和效益对于森林认证持续健康发展非常关键。在对中国森林认证现状进行分析的基础上,结合问卷调查和实地调研,分析了中国林业企业开展森林认证的动力与经济效益。结果表明:满足国际市场需求,获取市场利益,是林业企业开展森林认证的主要动力,而提升企业形象,保护环境等非市场利益以及非政府组织、金融组织以及政府等各方的支持也起到了重要的推动作用。森林认证已得到林业企业的初步认可,但目前的经济效益仍不稳定和显著。

The drivers and benefits of forest managers to achieve forest certification are the key for the future development of forest certification. Based on the literature review, questionair survey, stakeholder＇s interview and field investigation, the paper analysed the status, drivers and cost-efficiency of forest management certification in China. The results indicate that the international market demands and market benefits are the key drivers for Chinese forest industry to achieve certification, as well the non-market benefits like the company＇ s image promotion and environmental protection, and the policy support from other organization including the financial organization, NGOs, government also played a big role. Forest certification has been accepted by forest managers initiatively, but the cost-effiency is still not stable and obvious.