彩色农业旅游发展研究

Study on the Development of Colorful Agriculture Tourism

彩色农业旅游作为一个新事物,开创了观光农业的新领域,既满足了城市居民对农业旅游的需求,也促进了农业产业结构的调整与优化。通过对我国彩色农业旅游的发展现状进行分析,发现我国彩色农业旅游发展中仍然存在着较多问题,应以创新旅游产品开发、提升旅游产品文化内涵以及特色产业为支撑、坚持推进"农旅双链"发展模式,促进彩色农业旅游的良好发展。

The colorful agriculture tourism have found a new field of sightseeing agriculture, which not only meets the need of citi- zen in cities, but also adjusts and optimizes the industrial structure of agriculture. This paper summarizes and discusses the connotation of colorful agriculture tourism＇ s concept, and analyzes the situation of colorful agriculture tourism and the problems that colorful agriculture tourism exists, then puts forward the corresponding countermeasure and the develo- ping direction of colorful agriculture tourism.