日本建设机械市场分析

The market analysis on construction machinery in Japan

从2010年起,日本国内建设机械市场连续4年增长。2013年,日本建设机械国内销售额增长幅度更大,2013年全年的国内销售额为9359亿日元,比上年增长23.3%。其中第1季度的销售额为2203亿日元,同比增长10.6%,第2季度和第3季度分别为1838亿日元和2590亿日元,同比增幅都为26.8%,第4季度为2729亿日元,同比增长29.5%.2014年第1季度,日本建设机械国内销售仍保持了强劲的增长势头,销售额为2937亿日元,同比增长33.3%,前些年,向国外发展,产品出口比例大,是日本建设机械业的特点。而近些年来,受到金融危机以及国内政策影响,出口相对在下降。

Since 2010,the domestic construction machinery market in Japan has grown for 4 years.In 2013,the domestic sales of Japanese construction machinery is greater,and the sales is 935.9billion yen,a year-on-year increase of 23.3%.The first quarter in 2014,the domestic sales of Japanese construction machinery still maintained a strong momentum of growth,with sales of 293.7billion yen,a year-on-year growth of 33.3%.In years before,to develop abroad,the high proportion of the export products,is characteristic of Japanese construction machinery industy.However,in recent years,with the financial crisis and the domestic policy influence,the export is relatively declining.